Marketing for Pediatric Dentists: How to attract new pediatric patients

Dr Marketing Inc • August 1, 2023
Marketing for Pediatric Dentists with Dr. Marketing; smiling child in tooth-shaped graphic, blue and white background

If you are a pediatric dentist looking to commence or expand your marketing efforts, it can be a difficult proposition, especially with the number of responsibilities you already have as a practitioner. Don't sound the alarm of anxiety just yet, because our team at Dr. Marketing is equipped to comprehensively assist you on all marketing matters. Below, you will find a few examples of marketing services that our team can confidently manage and, in the process, give you free rein to oversee the day-to-day duties within your dental office.



Domain Registrations & Transfers 


We will get your website up and running by registering the domain. Although this might seem like a minuscule task that is simple enough, there are several steps involved.


First, we will need to select a domain name, which is the actual name of your website that appears in the address bar, and verify its availability. Then, we will proceed to choose a domain name registrar, considering all the variables that appear on the fine print, from privacy protection to the overall cost. Next, we will purchase and register the agreed-upon domain name, with the fee generally being paid annually. We will ensure that all the terms within the contract are being upheld and renew the domain name at the appropriate time. Also, if necessary, we can transfer your domain name to another host.



PIPEDA, HIPAA, GDPR Compliant Custom Email


Your email address will be customized so that it complies with the Personal Information Protection and Electronic Documents Act (PIPEDA), a federal privacy law for private-sector organizations that establishes guidelines determining how businesses must handle private information throughout their commercial activity.


Dr. Marketing will also customize your email to be compliant with HIPAA, a U.S. federal law that governs the privacy and security of Personal Health Information within the United States, and GDPR, the General Data Protection Regulation that provides guidelines for the collection and processing of personal information from those who live in the European Union (EU). 



Template & Custom Website Design 


Your website should have a distinct design and intriguing template that will appeal to all visitors. The group at Dr. Marketing will use its resources to create a website design that suits your budget and presents the message that you are hoping to communicate with prospective patients. Having designed websites for numerous clients, our wealth of experience will be evident when you see the landing pages, color pattern, font preference, ease of navigation, optimization for mobile devices, and more. 



Secure Website Hosting 


Website hosting is a service that you can utilize to publish your website on the internet. By accessing website hosting services and signing up through various devices (desktop, mobile phone, tablet), you are essentially attaining space on a physical server that allows you to store files and data needed for your website to function seamlessly. 
A website hosting provider configures, maintains, and operates these servers so that they may rent your data and files. There are added features provided, such as security, performance, and backup, all of which will be looked after by the team at Dr. Marketing. 




Directory Listing Management

 
Your dental office's key information, which is the name of the practice, address, and phone number, must be displayed accurately on a variety of directory listings. This will work to boost your visibility and performance within search engine results, but that is only the case when the information is correct. All it takes is one inconsistent and inaccurate listing to perhaps give your competition an advantage, as patients might view your practice as unreliable. Dr. Marketing can manage all your directory listings and help you avoid any such blunders. 

For any pediatric dentist who needs assistance with their marketing endeavors, please contact the team at Dr. Marketing. We can help propel your dental practice's reputation and share your message with more potential patients.

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