Find the right approach for your practice
Choose the option that best reflects where your practice is today and what you want to achieve. We will guide you toward the right marketing approach.
Starting a new practice
Build a strong foundation with branding, website development, SEO, paid advertising, and lead tracking designed to support your launch.
Startups
New owners
Early growth stages
Practices in pre-launch
Buying an existing practice
Focus on a smooth ownership transition, refreshed branding, stronger reputation, website updates, and targeted marketing campaigns.
New owners
Practice acquisitions
Ownership transitions
Rebranding opportunities
Maintaining current growth
Keep your momentum strong with consistent marketing, reputation management, content, and performance tracking.
Stable practices
Consistent patient flow
Established local presence
Practices maintaining momentum
Looking to grow
Focus on stronger visibility, higher-quality leads, SEO/GSO, targeted paid advertising, and effective conversion tracking.
Practices ready to scale
Increase visibility
Improve lead quality
Expand practice reach
Multi-location practice
Create a consistent brand experience while supporting sustainable growth and stronger visibility across every location.
Dental groups
Private practices
Practices with multiple offices
Dental service organization (DSO)
Create a scalable marketing approach that supports your network and tracks performance across practices.
Small-scale DSO
Large-scale DSO
Multi-brand groups
Multi-location networks
Not sure where you fit?
Every practice is different. If you’re unsure which category best fits your situation, our team can help assess your goals and recommend the right approach.
Frequently asked questions
Answers to common questions about the dental practices we support and our personalized marketing approach.
What types of dental practices do you work with?
We work with general dentists, specialists, new practices, established offices, multi-location groups, and DSOs. Our marketing strategies are tailored to each practice’s goals, audience, services, and stage of growth.
Do you work with new, established, and growing practices?
Support is available at every stage, from preparing for launch and managing ownership transitions to maintaining steady growth, expanding practice reach, and supporting multi-location operations.
Can your marketing be customized for my specialty?
Your specialty, target audience, local market, services, and goals shape your strategy. This helps ensure your website, SEO, Google Ads, and content reflect the patients and treatments most relevant to your practice.
Can you support multi-location practices and DSOs?
Our scalable marketing strategies help multi-location practices and DSOs maintain brand consistency, support local visibility, track performance, and coordinate marketing across multiple offices or brands.
How do you help practices attract the right patients?
SEO, Google Ads, website strategy, content, reputation management, and lead tracking work together to improve visibility and reach people searching for relevant dental care. Our focus is on attracting qualified leads that align with your practice goals.
Do you help promote specialized or high-value dental care?
Targeted campaigns can highlight specialized services and higher-value treatments. Focused landing pages, SEO, paid advertising, educational content, and conversion tracking help reach patients actively exploring those services.
Do you specialize in dental marketing only?
Dental marketing is our primary focus. Our experience with dental practices helps us understand patient search behavior, treatment marketing, local competition, practice growth stages, and the unique challenges involved in promoting dental care.
What makes Dr. Marketing different from other agencies?
Other agencies may have access to the same tools, but the difference is how we interpret the data, apply what we learn, and use it to make smarter marketing decisions for dental practices. We connect insights from SEO, Google Ads, lead tracking, and reporting to identify what is working and where to adjust your strategy.
Do you follow dental marketing regulations?
Dental marketing must account for the requirements relevant to your practice’s location and activities. These may include PIPEDA, HIPAA, GDPR, CASL, and other applicable privacy regulations, alongside local college and association guidelines. Website accessibility should also be addressed using WCAG guidelines.
